The first day of the first lunar month is Spring Festival, the beginning of a new year for China. Spring Festival for the Year of the Rabbit falls on Sunday.

Spring Festival is China's biggest extravaganza and a day for family reunion. Being around family members at the turn of the year is a vital ritual for the Chinese people.

Watch this episode of Festive China to find out more.

Festive China is a series of short clips that focus on traditional Chinese festivals and festivities, the cultural connotations of traditional holidays, their development and changes,and how they are manifested in today's China.