Discussion on extensional design of the clothing brand based on visual merchandising;

ZARA-New marketing and operation mode of the clothing brand;

Mould clothing brand according to life style;

Research on the Diagnosis of Fashion Brand Marketing Quality;

Fashion brand extension,as a great concern from the fashion industry,is one of the most efficient ways to make full use of brand assets and prolong the life cycle of brand,especially strong brand.

In recent years,the domestic consultants of fashion brands and the domestic designers of garment products have also brought forward the pertinent and similar concepts.

Study on the development counterm easure of Shaanxi province garment brand;

Through analyzing the development and present conditions of national garment brand,in order to set up the image of brand and adapt the competition of market.

The paper not only probes into brand image of garment and its importance but also analyzes the inherent and external images of the brand culturally, the problems of brand images, its mold set up as well.

In china,garment market has developed on business circumstance,brand style,aiming market,and consume location.

Research on terminal visualized effect for dress brand;

Dress acces- sories can serve as an orientation of dress brand extension.

The apparel brand strategy based on experience marketing is adopted in accordance with consumers\' individuality experience and links the brand with psychology,feelings, social life in a human manner,from the five aspects of perception,emotion,thinking, behavior,association,to satisfy the current consumers physically,as well as fulfill the