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1)  marketing concept
营销理念
1.
Analysis on modern marketing concept in transnational operations;
跨国经营中的现代营销理念分析
2.
The aim of this article is to provide some marketing concepts fitted for experience economy age through the analysis of economic circumstances and consumer s demands.
通过对体验经济时代的经济环境和消费者消费需求的分析,对在体验经济时代应采取的营销理念提出了一些建议。
3.
Based on the Theory of Three Factors about the marking model of the marketing concept,marketing organization and marketing strategy,this paper makes theoretical analysis on some marketing examples of Guangzhou Honda.
依据营销理念、营销组织和营销策略的市场营销模式三要素理论,对广州本田汽车有限公司市场营销实例进行了理论分析。
2)  Marketing Idea
营销理念
1.
Enterprise Retail Marketing Idea and the Option of Marketing Strategy——Take Guangdong Retailing Industry as an Example;
零售企业营销理念与营销策略选择——以广东零售业为例
2.
The article introduced the enterprise marketing environment change,proposed the marketing idea renewal way and elaborated the marketing strategy innovation in enterprise s function.
文章论述了企业营销环境的变化,有针对性地提出了营销理念更新途径,阐述了营销战略的创新在企业中的作用。
3.
The marketing idea is the guide of marketing activities.
营销理念是企业营销活动的指南,营销创新的灵魂是营销理念的创新。
3)  marketing conception
营销理念
1.
Against the backdrop of the current edible salt monopoly,the approach to get rid of plight lies in modernizing the marketing conception,diversifying the products development,differentiating end products packages,internationalizing the market expansion and strategizing brand enhancement.
在现行食盐专营的制度框架下,突破这些困境的路径在于:营销理念现代化、产品开发多元化、成品包装差异化、市场拓展国际化和品牌提升战略化。
2.
Objective To compare the differences between state-owned hospitals and private-funded hospitals in Shanghai on the introduction and application of hospital marketing conception.
目的比较上海地区公立医院和民营医院营销理念引入和运用的差异。
3.
Since the developing of the modern marketing conception and the competition of the costume market become drastic day by day, the fashion store plays an more i