This paper analyzes the current situation for spiritual and cultural consumption,and puts forward the ideas to improve the spiritual and cultural consumption in rural areas.

It is critical to increase the percentage in people spiritual and cultural consumption and enhance people consumption in culture taste to a high level in residence areas.

The influence of mass media on spiritual and cultural consumption of rural audience was analyzed through the description of the media possessionship, media contact behavior and spiritual and cultural consumption, and so on.

Marx held that spiritual consumption itself had become a tool of the ruling class and a means for them to carry out their ideology.

Effects of the Companion Pictorial s Advertisements on the Shanghai s Consumption Culture in the period of the Republic of China;

Symbolic Nature and Aesthetic Pursuit of Consumption Culture;

A review on the relationship between consumer culture and biographical research;

The Consumer Culture Theory of Social-anthropology-oriented;

Research on Jiangnan City Daily in Context of Consumer Culture;

Analysis of consuming culture and suburbanlization of residence

From the perspective of consuming culture, the paper describes the humanization, ecological, and cultural-based and diversified characteristics the residential indoor environmental design manifested under the influence of the consuming culture.

The thriving of consuming culture influences a lot visual culture.