US took the biggest beneficiary from globalization,by using its absolute advantage in information and network technology,grasped the world media hegemony firmly,and demonstrated "media hegemonism" from the four big medium,including the newspaper,the broadcast,the television and the networks.

Mass media exerted its strong influence upon the public s view and choice by concocting and controlling the so-called "medium authority".

The change of medium power from the news about people s life;

As a "new core of power" generally accepted in modem society,medium has infiltrated into every aspect of our life and medium power has been given priority day by day in cultural and communication studies.

Media Image-Shaping Research Against the Background of Media Power and Interests;

On Antinomy in Molding the New Media Power

It is quite obvious that differences exist between media power and political power.