The article attempts from pragmatics angle to adopt Cooperative Principle of Grice and context theory to carry out investigation and discussion on implicature.

A pun itself has the nature of ambiguity, so it violates the maxim of manner in CP and products implicature.

This thesis is divided into three parts: the first, the summary of the implicature; the second, the cause of formation of the implicature; the third, the realization of the implicature.

This paper intensively analyses implication composed by context factors and the close relation- ship between them.

In the verbal communication of reply,the speaker sometimes deliberately disobeys the principle and the norm of cooperation,and his reply doesn t show the information that the other party asks,however,his reply does convey some implication,and tactfully realizes the certain goal of communication.

Subaudition and Amae of Japanese;

Many forms are shown in the semantic transition,semantic reconstruction and the use of rhetorical devices of E-C numerals,which helps produce large numbers of subaudition and implications.

Indirect speech act mainly study to discuss expression of euphemism, and subaudition.

Pragmatic equivalence,ie,the equivalence of the illocutionary meaning or the communicative intention,is in agreement with the nature of translation.

From the thought background of contain theories in the poetry,we can distinct the implication and implied meaning,and arrange the two traditions of contain theories.

This article gives a clear analysis of implied meaning embodied in deixis,presupposition,entailment,cooperative principles,conversational implicatures and speech act in terms of pragmatics.