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1)  Print auto advertising
汽车平面广告
2)  English Vehicle Print Advertising
英文汽车平面广告
3)  automobile advertising
汽车广告
1.
From the various and complicated appearance of automobile advertisements, this thesis has found that the emphasis of automobile advertising has shifted from product (automobile) to human (people who perchase automobile) because of the influence of humanism.
本文透过汽车广告发展过程中众多纷繁复杂的表象,剥离出最本质、最深层的要旨——汽车广告受人本主义思想的影响和指导,广告的中心向以人为本渐进转变。
4)  automobile advertising language
汽车广告语
5)  plane advertisement
平面广告
1.
In Plane Advertisement Graph Design Research;
平面广告中图形设计的研究
2.
Traditional plane advertisement communication has its own limitation in the diversified ad- vertising communication media.
在广告传播媒体多元化的今天,传统平面广告的传播有其自身的局限。
3.
Film, television and figure performance are dynamic three-dimensional advertisement; the print works like newspaper and hand bill are static plane advertisement.
概述了平面广告的特点和局限性,阐述了平面广告文案写作应掌握的要点,对平面广告文案的撰写作了结构分析,介绍了平面广告文案的写作技巧。
6)  graphic advertisement
平面广告
1.
The Discussion of Multi-dimensionality on Perceiving Graphic Advertisement;
略论平面广告认知的多维性
2.
In graphic advertisement design,blank space,word and pictures directly influenced the success of layout from a certain angle.
在平面广告设计中,空白与文字、图形的编排从某种程度上来说直接影响着版面设计的成功与否,而这三方面对于版面的把握又主要取决于空白的面积、位置、形状等。
补充资料:汽车词汇的中英文对照(2)
中间齿轮
intermediate gear(counter gear)
副轴齿轮
counter shaft gear
副轴
counter shaft
变速器输入轴
transmission imput shaft
变速器输出轴
transmission output shaft
变速器主动齿轮轴
transmission drive gear shaft
变速器主轴
transmission main shaft
变速器中间轴
transmission countershaft
变速器轴的刚度
rigidity of shaft
变速齿轮比(变速比)
transmission gear ratio
传动比
gear ratio
主压力
line pressure
调制压力
modulated pressure
真空调制压力
vacuum modulator pressure
速控压力
governor pressure
缓冲压力
compensator or trimmer pressure
限档压力
hold presure
前油泵
front pump (input pump )
液力传动装置充油压力
hydrodynamic unit change pressure
后油泵
gear pump (output pump )
回油泵
scavenge oil pump
调压阀
pressure -regulator vavle
电磁阀调压阀
solenoid regulator valve
液力变矩器旁通阀
converter bypass valve
速控阀
governor valve
选档阀
selectro valve
换档阀
shift valve
信号阀
signal valve
继动阀
relay valve
换档指令发生器
shift pattern generator
档位指示器
shift indicator(shift torwer)
先导阀
priority valve
流量阀
flow valve
重迭阀
overlap valve
液力减速器控制阀
retarder control valve
液力起步
fluid start
零速起动
stall start
液力变矩器锁止
converter lockup
全液压自动换档系统
hydraulic automatic control system
电液式自动换档系统
electronic -hydraulic automatiec
换档
shift
升档
upshift
降档
downshift
动力换档
power shfit
单向离合器换档
freewheel shfit
人工换档
manual shfit
自动换档
automaitc shfit
抑制换档
inhibited shift
超限换档
overrun shift
强制换档
forced shift
换档点
shift point
叶片转位
blade angle shift
换档滞后
shift hysteresis
换档循环
shift schedule
换档规律
process of power shift
动力换档过程
timing
换档定时
property of automatic shift
换档品质
property of automatic shft
换档元件
engaging element
换档机构
gearshift
操纵杆
control lever
变速杆
stick shift(gear shift lever)
(副变速器)变速杆
range selector
变速叉
shifting fork (gear shift fork)
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