1) marketing moral hazard
营销道德风险
1.
Enterprise marketing moral hazard is a complex socio-economic phenomenon; the study of its formation mechanism is the basis of effectively controlling enterprise vulnerability.
企业营销道德风险是一种复杂的社会经济现象,对其形成机理的研究是有效控制企业脆弱性的基础。
3) marketing risk
营销风险
1.
Research of early warning management of enterprise marketing risk;
企业营销风险预警管理研究
2.
Marketing risk warning indicator system and comprehensive evaluating method of Industrial Enterprises;
工业企业营销风险预警指标体系及综合评价方法
4) marketing risks
营销风险
1.
In China,marketing risks of enterprises keep rising, which restrict operations of enterprises and bring negative influence to enterprises- status in the global market.
我国企业营销风险不断增加,企业间信用水平下降,不仅制约了企业的正常经营,而且严重影响了企业在全球市场中的往来与地位,营销风险预警与防范已成为企业营销管理的重点。
2.
In recent years, the marketing risks grouse with each passing day which restrict normal marketing activities of enterprises .
近年来，市场营销风险与日俱增，制约了企业的正常营销活动。
3.
:In recent years,the marketing risks grouse with each passing day which restrict normal marketing activities of enterprises.
近年来,市场营销风险与日俱增,制约了企业的正常营销活动。
5) moral marketing
道德营销
1.
According to analysis the concept and features of moral marketing,this article indicates the significence of moral marketing in hospital,and presents a theory frame of moral marketing to construct in hospital.
目前,道德营销已经成为现代医院营销战略发展的主流趋势。
2.
The enterprise of China must throw away the concept of market marketing,go forward along the road of social marketing The essence of social marketing is moral marketing and green marketing.
社会营销实质上就是道德营销、绿色营销。
6) marketing ethics
营销道德
1.
A Study on the Issues of Modern Enterprise s Marketing Ethics Evaluation;
现代企业营销道德评价问题研究
2.
marketing ethics is one of the critical issues on the enterprises marketing behaviors study.
本文着重阐述企业在促销时涉及的营销道德问题,分析问题的成因并提出相应的建议。
3.
The enterprise marketing ethics theory has been further developed in many fields since it was established.
在实证研究的基础上,通过均值分析和主成分因子分析,建立了一套从消费者角度出发的企业营销道德测评体系,同时应用该体系对四家样本企业的营销道德水准进行模糊评价,得出了三个基本结论:1)从消费者(外部顾客)角度看,企业营销道德测评体系可主要由促销因子、诚信因子、社会责任因子、公平竞争因子四大指标确立;2)通过对四家样本企业的模糊评价结果,可推论出我国现阶段多数企业营销道德水准偏低;3)促销因子和公平竞争因子的道德水准建设应成为我国多数大企业营销道德建设的重点工作之一。
补充资料：风险投资的风险
风险投资的风险是指投资活动中人们不希望的后果出现的潜在可能性。
说明：补充资料仅用于学习参考，请勿用于其它任何用途。
参考词条