1.
Research on the Effects of Brand Extensions under Cross-Culture Background
文化差异背景下品牌延伸效果的研究
2.
Research on fuzzy measure of brand extension of agricultural products
农产品品牌延伸效果测度的改进模型及其应用
3.
By using fuzzy mathematics approach, brand extension can be appraised quantitatively.
基于此,引入模糊数学方法,并对品牌延伸效果进行量化评价。
4.
The Verification Study of the Smith-Park Effect Mode of Brand Extension in China;
史密斯—帕克品牌延伸效果模型在中国的验证研究
5.
THE COGNITIVE EFFECT IN BRANDS EXTENSION EVALUATION:EVIDENCE FROM AN EYE MOVEMENT STUDY;
不同类别品牌延伸认知效果的眼动评估
6.
Refining the Key Value of Brand: An Important Way for Brand Extension;
提炼品牌核心价值:品牌延伸有效性的重要途径
7.
Consumers Evaluations of Brand Extension:Ownership Effects;
消费者对品牌延伸的评价:拥有者效应
8.
Business Model of Brand Extension Decision-making and Performance Assessment Study
企业品牌延伸决策模型与绩效评价研究
9.
The Experiment Study on the Impact of Brand Extension Strategies on Brand Equity;
品牌延伸对品牌资产影响的实验研究
10.
The Effect of the Brand Vertical Extension on Brand Equity;
品牌纵向延伸对品牌资产的影响研究
11.
Brand image and brand extension: model and implication;
品牌形象与品牌延伸关系:模型与策略
12.
The Effects of Brand Equity on Brand Extension;
品牌权益对品牌延伸的影响行为研究
13.
Empirical Research of the Impact on Brand Equity by the Brand Extensions;
品牌延伸对品牌权益影响之实证研究
14.
Discussion about Brand Extension Tactics Influenced on the Brand Establishment;
浅析品牌延伸策略对品牌建设的影响
15.
The Study of Customer s Attitudes Towards Chinese Brand Extensions;
消费者对我国产品品牌延伸态度研究
16.
The Choice of Paper Media Business:Brand Creation and Brand Extension;
纸质媒体经营选择:创建品牌和品牌延伸
17.
Economic Approach to Brand Extension:--from the viewpoint of brand economics;
品牌延伸行为的经济分析—基于品牌经济学视角
18.
Brand Extension:A Brand Strategy for Brand Core Value;
服务于品牌核心价值的品牌延伸策略研究