1.
Brand Alliance--Effecient Way to Promote Brand Stralegy Competiveness;
品牌联盟——提升品牌战略竞争力的利器
2.
An Research of the Influence of Brand Personality on Brand Alliance Attitude-co-brand Marketing as a Example
品牌个性对品牌联盟态度的影响研究
3.
To Study on the Mode of Building Brand Alliance Based on the Life Style of Brand Community;
基于品牌社群生活形态的品牌联盟建立模式研究
4.
Thinking on Brand Strategy of Modern Agricultural Cooperation between Fujian and Taiwan;
闽台现代农业合作发展中品牌联盟的思考
5.
The Influence of Cause-Brand Alliance on Consumer Responses--Based on Corporate Philanthropy;
基于慈善捐赠的事业-品牌联盟对消费者响应的影响
6.
Strategic Alliance is the Best Way OfDeveloping Business Monopolized Brand Name;
策略联盟是商业自有品牌开发的最佳途径
7.
The Evaluation of Brand Portfolio Attitude Research under the Context of Strategy Alliance between Chinese and Foreign Enterprise
战略联盟背景下中外企业品牌组合方式的态度评价研究
8.
A Research on the Association and Difference Between City Brand and Commodity Brand;
论城市品牌与商品品牌的联系和区别
9.
National Brand Effect:A Good Tool of Brands of EU Companies in Global Marketing;
国家品牌效应:欧盟品牌全球营销的利器
10.
Business Analysis of the Format Franchising Sales Channel for Name Brand Manufacture of Domstic Fashion Industry;
关于中国品牌服装连锁加盟营销研究
11.
Change of Paradigm on Corporation Alliances Adapting the Challenge of Knowledge-based Competition -From Product-based Alliance to Knowledge-Based Alliance;
应对知识竞争的企业联盟范式的转变——产品联盟到知识联盟
12.
To Study on Brand Association Based on Brand Concept Maps--A New Way of Improving Brand Value;
基于品牌概念地图的品牌联想研究——一种提高品牌价值的新方法
13.
Application of Brand Niche Theory to Internet Brands Measurement;
品牌生态位理论在互联网品牌测评中的应用
14.
Measurement of Customer-Based Brand Equity: A Brand Association Structure Approach;
基于顾客的品牌权益测评:品牌联想结构分析法
15.
Study on the Fashion Brand Meeting for the Placement of Orders Mode Serving for Franchisee;
服务于加盟商的服装品牌订货会模式研究
16.
Research on Moderating Factor of Relationship between Brand Alliance Fit and Effect of Co-branding:Empirical analysis Based on Brand Relationship Quality;
品牌联合匹配性与品牌联合效应关系的调节因素研究——基于品牌关系质量的实证分析
17.
A Study on the Relationship between Brand Image and Product Image of Mobile Phone;
手机产品的品牌形象与产品形象关联性研究
18.
Berne Union (for he Protection of Literary and Artistic Works)
伯尔尼(国际保护文学艺术作品)联盟