1.
Marketing tactics of TV relay right of sports competition in China;
我国体育赛事电视转播权的市场开发
2.
The Thought of the Paid Make over of T.V. Relay Right for Sports Games;
有关体育赛事电视转播权有偿转让问题的思考
3.
Research on Marketing Strategies of Sports Event TV Broadcast Right;
我国体育赛事电视转播权的营销策略研究
4.
Comparative Analysis of Sports TV Relay Marketing Between China and USA;
中美体育赛事电视转播权营销现状比较研究
5.
Research on the influence factors of Chinese sports TV relay right development;
我国体育赛事电视转播权经营开发的影响因素探析
6.
Exploitation of global big sport event TV broadcast right;
全球性重大体育赛事电视转播权开发状况的解析与思考
7.
The Athletics Game Television Transmission Develops the Process and Faces with the Market the Problem Beginning Explores;
体育赛事电视转播权市场开发历程及面临的问题初探
8.
Study on the television relay right of sports affairs and its market development problems;
体育比赛电视转播权及其市场的开发
9.
On Telecast and the Creative Design of Opening Ceremony of Sports Games
电视转播与体育赛事开幕式创意设计
10.
Protection of the Intellectual Property of Sport Tournament and the Television Right;
体育竞赛及其电视转播权的知识产权保护
11.
Proving into the demarcation between TV broadcast right and intellectual property right of sports games;
体育比赛电视转播权与知识产权划界初探
12.
On the Solution to Transnational Transfer Dispute of the Television Broadcasting Right of Sports Games;
体育竞赛电视转播权跨国转让纠纷的救济途经
13.
A discussion of compensable transfer of TV relay right of sports tournament;
体育比赛电视转播权有偿转让问题的探讨
14.
Exploration of Methods for Calculating Transfer Price of Sports Telecast Right;
试探体育比赛电视转播权转让价格的推算方法
15.
An Analysis of Sales Situation of TV Relay Right for Sports Competition in China;
对我国体育赛会电视转播权营销现状分析
16.
Research on Marketing Strategy of Home and Abroad Sports Games and TV Relay Right;
国内外体育比赛电视转播权营销策略的研究
17.
The Development of Television Commercial Broadcast Market to Big Sportive Events;
大型体育赛事电视商业转播市场的开发
18.
Discussion on Intellectual Property Right in Sports Games;
试论体育比赛的知识产权化——从电视转播权交易谈起