1.
Makes the world-class digital television brand is Haier's pursue and the goal!
打造世界级数字电视品牌是海尔的追求和目标！
2.
Study on LCD TV Brand Marketing Management of GuanJie Science Technique (AOC) Corporation;
冠捷科技（AOC）液晶电视品牌营销策略研究
3.
Three Stratifications of TV Brand Management: Program, Channel, and Media;
电视品牌经营的三个层次:栏目、频道和媒体
4.
Study on Brand Cultivation Strategy: A Case of Domestic Television Brand Evolution;
品牌培育策略研究——以国产电视机品牌进化为例
5.
Brand Characteristics of TV Programme in the View of Industry Management;
产业经营视域下的电视节目品牌个性
6.
Analysis on Management of Brand TV News Brand Host;
电视新闻类节目品牌主持人管理探析
7.
Study on the Strategy of Brand Construction for Chinese TV Content Industry;
中国电视内容产业品牌建设策略研究
8.
Research on Brand Development of Chinese People s Livelihood TV News;
民生电视新闻栏目的品牌化建设研究
9.
Glory and Silence--Brand and TaiWan Movie;
辉煌与沉寂——从品牌视角看台湾电影
10.
The Current Situation and Countermeasures of Building on Chinese TV Channel Brand
我国电视频道品牌塑造的现状与对策
11.
The Construction of TV Program Brand in Media Inosculation Situation
媒介融合背景下电视栏目的品牌塑造
12.
3 Dimentions of Branding Design for TV Media
电视媒体品牌的包装设计的三个维度
13.
Analyse the Brand Generalization of Television Channels under the View of IMC Theory;
IMC理论视野下的电视频道品牌推广浅析
14.
Strategies of Creating Brand Television Columns under Marketing Management;
试论营销管理视域下电视栏目品牌化策略
15.
The Research of Shandong Movie Channel's Brand Constructing and Packaging
山东电视影视频道品牌建造与整体包装研究
16.
On brand building of local TV stations--Building of column brands from the operation of "Watching Longyan" column
谈地方台栏目品牌的打造——从《看龙岩》运作看电视栏目品牌的打造
17.
The Research about the Evaluation System Anent Compere-brand of Chinese TV Variety Show;
中国电视综艺类节目主持人品牌评价体系研究
18.
Brand Strategy Research on Mainland Life Service TV Programs;
内地生活服务类电视栏目的品牌策略研究