1.
Interpersonal Meaning of Modality in Public Service Advertisements;
公益广告语篇中情态的人际功能探究
2.
Interpersonal Meaning of Mood System in English Public Service Advertising Texts
英语公益广告语篇中语气系统的人际意义
3.
A Social Semiotic Approach to the Multimodal Discourse of Environmental Advertisements
多模态环保公益广告语篇的社会符号学分析
4.
Interpersonal Meaning of Mood and Person System in English Public Service Advertising Texts
英语公益广告语篇中人称与语气的人际意义研究
5.
Textual Features of English Advertisements and C-E Advertisement Translation;
英语广告语篇特征与汉语广告语篇英译
6.
A Critical Discourse Analysis of Public Service Advertising in China Daily
《中国日报》中公益广告的批判话语分析
7.
A Contrasted Analysis of Mood and Modality in English and Chinese Public Service Advertisements
英汉公益广告的语气和情态对比分析
8.
On the Textual Cohesive Ability of Pun in Advertising Discourse
广告语篇双关语的语篇衔接功能探究
9.
On C-E Translation of Public Service Advertisement Slogans--From the Perspective of Pragmatic Translation
从语用翻译视角探公益广告标语的汉英翻译
10.
Influence of Tenor on the Mood System of English Advertisement Discourses;
语旨对英语广告语篇语气系统的影响
11.
Analyse Von Werbetexten in Der Deutschen und Chinesischen Sprache Aus Der Perspektive Der Pragmatik und Textlinguistik
从篇章和语用角度分析德语和汉语的广告语篇
12.
A Linguistic & Semiotic Analysis of Chinese Print Public Service Announcements;
中国平面公益广告语言学与符号学分析
13.
Research on the cognitive mechanism of the language of public welfare advertisements at the visual angle of conceptual ontology;
概念本体论视角下公益广告语的认知机制研究
14.
A Memetic-adaptation Approach to Chinese Public Service Advertising Language
模因顺应视角下的中国公益广告语言研究
15.
A Pragmatic Approach to Chinese and English Code-switching in Advertising Discourse;
广告语篇中英汉语码转换的语用研究
16.
Interpersonal Functions of Person and Mood in English Advertising Discourse;
英语广告语篇中人称、语气的人际功能
17.
Code-switching in the Advertisement Discourse and Its Pragmatic Functions
广告语篇中的语码转换及其语用功能
18.
A Tentative Analysis of the Problem-Solution Discourse Pattern and its Variants Employed in Advertising Discourse;
问题——解决型语篇模式在广告语篇中的运用