1.
Brand Extension:A Brand Strategy for Brand Core Value;
服务于品牌核心价值的品牌延伸策略研究
2.
A Study on Brand Extension Tactics Based on Customers Cognitive Trends;
基于顾客认知导向的品牌延伸策略研究
3.
Theoretical Study and Application Strategies for Enterprise Brand Extension;
企业品牌延伸的理论研究与应用策略
4.
The Study about the System of Feasibility to Appraise on the Strategy of the Brand Extension;
品牌延伸战略的可行性评估体系研究
5.
The Stretch Analysis of Chinese Brand Based on Diversified Strategy
基于多元化战略的我国品牌延伸研究
6.
Brand image and brand extension: model and implication;
品牌形象与品牌延伸关系:模型与策略
7.
Discussion about Brand Extension Tactics Influenced on the Brand Establishment;
浅析品牌延伸策略对品牌建设的影响
8.
The Countermeasures and Reflection for the Enterprises to Carry on the Strategy of the Brand Elongation;
企业实施品牌延伸策略的对策与思考
9.
The Use and Analysis of Brands Extension Strategy in Chinese Enterprises;
中国企业品牌延伸策略的分析与运用
10.
Conditions and Principles of Enterprises Brand Promotion;
企业实施品牌延伸策略的条件与原则
11.
Theory of Brand s Essential Value in Strategy of Brand Extension;
品牌延伸策略中的品牌核心价值中心论
12.
The Experiment Study on the Impact of Brand Extension Strategies on Brand Equity;
品牌延伸对品牌资产影响的实验研究
13.
The Effect of the Brand Vertical Extension on Brand Equity;
品牌纵向延伸对品牌资产的影响研究
14.
The Effects of Brand Equity on Brand Extension;
品牌权益对品牌延伸的影响行为研究
15.
Empirical Research of the Impact on Brand Equity by the Brand Extensions;
品牌延伸对品牌权益影响之实证研究
16.
Business Model of Brand Extension Decision-making and Performance Assessment Study
企业品牌延伸决策模型与绩效评价研究
17.
The Study of Customer s Attitudes Towards Chinese Brand Extensions;
消费者对我国产品品牌延伸态度研究
18.
An advantage and risk analysis on the brand extension strategy of paper enterprise;
造纸企业品牌延伸策略优点和风险分析