1.
The Research on Branding and Internationalization of Tourism Festival
中国旅游节庆品牌建设与国际化研究
2.
Enlightenment of Successful Festival Activities to Creating of Festival Brand in Hubei Province;
国内成功节庆活动对湖北省节庆品牌打造的启示
3.
Analysis of Brand Shaping Model and Its Related Factors on Festival Tourism;
节庆活动的品牌塑造及其影响因素研究
4.
Making Use of the Situation to Create Well-known Brands; Developing Chongqing with Famous Brands --Opinion on the "Borrowed-brand Economy" in Chongqing;
借势创牌 品牌兴渝——对重庆“贴牌经济”现象的看法
5.
Application of Corporate Identity Engineering to Chongqing Famous Brand Strategy;
CI工程在重庆名牌产品战略中的运用
6.
Research into developing countermeasures for tourism brand in Chongqing Qianjiang District
重庆市黔江区旅游品牌开发对策研究
7.
Property Management Brand Building-a Estate Brand Building Link That can not be Ignored in the Real Estate Brand Building Process;
物业品牌建设——房地产品牌建设不能忽视的环节
8.
The Relation between the Brand Identity of Sports Shoes and Brand Loyalty on Campus in ChongQing;
重庆市大学生对运动鞋品牌形象的认知与品牌忠诚度的关系研究
9.
Research on CQTV Brand Column on the View of Contemporary Media;
现代传媒视野下的重庆卫视品牌栏目研究
10.
A Study on the Brand Identity of "M-zone" in Chongqing Campus;
“动感地带”在重庆市校园中的品牌形象研究
11.
The Successful Experience of Tourism Branding in Shangri-la of Yunnan Province;
云南省迪庆香格里拉旅游品牌成功营销经验
12.
Grave Re-thinking --Analysis on Misunderstanding in the Brand Construction of Enterprises in Chongqing;
沉重的反思——重庆企业品牌建设误区分析
13.
The Influence of Brand Image on Brand Extension:the Moderating Role of Consumer Product Involvement;
品牌形象对品牌延伸评价的影响:消费者产品涉入的调节
14.
Study on Festival Tourism Produtct Development under the Guidance of Market-Orientation;
市场导向下的节庆旅游产品开发研究
15.
Analysis on Management of Brand TV News Brand Host;
电视新闻类节目品牌主持人管理探析
16.
Brand Characteristics of TV Programme in the View of Industry Management;
产业经营视域下的电视节目品牌个性
17.
A study on trademark festivals:Based on the Tujia people's Hand-moving Festival
发掘打造中国著名节日经济品牌——土家族“摆手节”
18.
Differentiation Brand Marketing Strategy of Conventional Aquatic Product;
常规水产品差异化品牌营销策略——以重庆水产市场为例