This paper systematically reviews the definition and related such research backgrounds as brand attachment, consumer-brand bond, extended-self theory, then differentiates brand love from brand emotion/affect and brand loyalty.

On the basis of literature review,interview and questionnaire survey,this dissertation takes the initiative to probe into the content structure of consumers\' brand attachment and its related issues.

The results show that:transcendent consumer experiences have a significantly positive effect on consumers\' brand loyalty; brand attachment and brand addiction are two mediator variables of the relationship between them.

Relationship between Attachment,Parenting Style and Depression;

Mediation Effect of Coping Strategies on the Relationship between Attachment and Negative Emotions in College Students;

The Characters of Infant-fosterer Attachment in Young Autistic Children;

Review and Prospects of Study On Adult Romantic Attachment;

A Study on the Relationship between Depression and Adult Attachment of College Students;

On Relationship between Adult Attachment and Mental Ill Health;

②Peer attachment anxiety was significantly positively correlated to interpersonal sensitivity, depr.

The results indicated as follows:The gender,age and only child or not all have different impacts on the adolescent risk-taking behaviors;Personality has a direct influence on adolescent risk-taking behaviors,and alienation of peer attachment is a mediator between personality and adolescent risk-taking behaviors.

In order to probe into the situation and development tendency of the adolescence’attachment and the relationship with interpersonal trust, the research is devised of transect study and Inventory of Parent and Peer Attachment which originated from aboard and Trust Scale are adopted.